CASE STUDIES

Proof, Not Promises

Proof-of-impact samples of category-led storytelling, measured in shorter sales cycles, higher win-rates, and universal "now I get it" moments.

01 / Flagship Engagement

NETINT Technologies

From invisible chip company to category-defining brand. Full clarity engineering: coined the language, built the position, designed every touchpoint.

Category Design Brand Sales Tools

02 / Award-Winning UX

Canvas UI Mobile App

A mobile-first control room interface for Jupiter's Canvas platform. InfoComm 2023 Best of Show, User Experience Web App.

UX Design Mobile App Best of Show

03 / Category Storytelling

Keith Yates Design

Engineering clarity for the world-renowned master of private theater design. Translating psychoacoustic science into a narrative that moves luxury buyers.

Brand Strategy Web Sales Deck

04 / Category Leader

Kaleidescape

Brand stewardship and patent-earning UI design for the #1 premium movie server. Every brand asset from retail packaging to product interface.

Brand Assets UI Design USPTO Patent

30+

Years B2B

Three decades of making complex technology accessible

18yr

Solo Practice

Independence by design, not circumstance

Pat.

USPTO Patent

Structured Playlists and User Interface, 2006

Best

Industry Awards

InfoComm Best of Show UX, CEDIA Best UI Design

Innovation fails when it's misunderstood.
I engineer clarity.

Your Technology Deserves
This Level of Clarity

I take on a small number of engagements each year. Let's see if we're a fit.